Revolutionizing Web Analytics with Privacy at its Core

In today's digital landscape, understanding website performance is crucial, but it shouldn't come at the cost of user privacy. Enter Plausible Analytics, a groundbreaking solution that transforms how we approach web analytics.

A Privacy-First Analytics Solution

Unlike traditional analytics tools that collect extensive personal data, Plausible Analytics prioritizes user privacy while delivering comprehensive insights. The platform operates without cookies or persistent identifiers, ensuring full compliance with GDPR, CCPA, and PECR regulations. Your visitors' personal data and IP addresses remain completely private, never stored in any database.

Streamlined Performance and Functionality

Performance is at the heart of Plausible's design. The platform's lightweight script minimizes impact on website loading times while maintaining robust functionality. This efficient approach doesn't compromise on features - you get all the essential insights without the bloat.

Key Features That Drive Results

Intuitive Analytics Dashboard

Access all crucial metrics on a single, clutter-free page. The straightforward interface eliminates the need for complex navigation or extensive training, making data interpretation accessible to everyone on your team.

Comprehensive Tracking Capabilities

• Custom event tracking with dimensional analysis
• Conversion tracking and funnel analysis
• E-commerce revenue monitoring
• Outbound link click tracking
• File download analytics
• 404 error page monitoring

Advanced Integration Features

• Google Search Console integration for accurate keyword data
• Single Page Application (SPA) support with automatic tracking
• Push-state based router compatibility
• Hash-based routing support

Team Collaboration Tools

Share insights effectively with customizable access levels. Make statistics public or private, and assign specific roles to team members for controlled data access.

Automated Reporting

Stay informed with customizable weekly and monthly reports delivered via email or Slack. Receive instant notifications for significant traffic spikes to stay on top of your website's performance.

European Data Processing Guarantee

For users of the cloud service, all data processing occurs exclusively on European servers, ensuring complete GDPR compliance and data sovereignty. Your website analytics never leave EU jurisdiction, providing peace of mind for privacy-conscious organizations.

Technology Stack Excellence

Built on a robust foundation of Elixir/Phoenix, PostgreSQL, and Clickhouse, Plausible delivers enterprise-grade reliability. The frontend combines TailwindCSS and React to create a responsive, user-friendly dashboard experience.

Flexible Deployment Options

Choose between the managed cloud service for hassle-free operation or self-host with the Community Edition. The cloud service offers premium features, advanced bot filtering, and professional support, while self-hosting provides complete data control and customization options.

Transparent Business Model

Unlike free analytics services that monetize user data, Plausible operates on a straightforward subscription model. This ensures sustainable development while maintaining strict privacy standards. Your investment supports continuous improvement and innovation in privacy-focused analytics.